80% of Annual Revenue Comes from Your Top 20% of Customers—Are You Maximized?
Infinity’s upsell and cross-sell campaigns offer new or bundled products to existing customers. Our campaigns have been proven to balance-out revenue volatility and support long-term customer retention.
When a client struggled with revenue volatility and ineffective campaign management, Infinity was selected to provide strategy and execution. We implemented our Buyerlytics® approach to develop new cross-sell/upsell campaigns with bundles and add-ons, and tied it all together using a CRM system that offered segmented customer interaction management.
Annualized Customer Retention
A client that struggled with implementing the right management approach to drive upsell revenue selected Infinity to put a new process in place. Infinity established a new KPI strategy that focused on leading key performance indicators specific to upsell results and reorganized the team structure to provide cross-functional management and coaching.
Increase in Upsell Revenue (Year-over-Year)
Infinity’s Buyerlytics® revenue system methodology works by integrating Strategy, Systems, and Execution into every campaign. We utilize cross-functional teams that manage campaigns using real-time data and analytics.
Ready to take your campaign to the next level?